Terms of Use

Last updated: May 18, 2026

Plain English. No traps. But read it, because using TrakMac means you agree to all of it. This is the agreement between you and What We Do Collective ("we", "us", "our") for the TrakMac app and trakmac.com (together, "TrakMac"). It is also the end-user license agreement for the app. If you do not agree, do not use TrakMac. That is the deal, and using TrakMac is how you accept it.

1. The one thing to understand first

TrakMac gives you estimates, not facts. It listens to what you say you ate and produces a close-enough guess at the macros, using AI and our own data. Those numbers are approximations. They can be off, sometimes materially. TrakMac is a training tool to help you move in the right direction. It is not a scale, not a lab, not a dietitian, and not a medical device. Every other section flows from that.

2. Not medical advice. Your health is your call.

TrakMac is not medical, nutritional, or clinical advice, and it is not a substitute for a professional. Do not use it in place of a registered dietitian, physician, therapist, or any licensed healthcare provider.

If you have or may have a medical condition, an eating disorder or a history of disordered eating, a food allergy, a metabolic or hormonal condition, are pregnant or nursing, or have any other health concern, talk to a qualified professional before you change your diet, training, or supplements based on anything TrakMac shows you. You are solely responsible for your own health, training, and food decisions. We do the math. You live the life.

3. You knowingly assume the risk

You understand what TrakMac is and is not, and you choose to use it anyway. To the fullest extent the law allows, you knowingly and voluntarily assume all risk arising from your use of TrakMac and from any decision you make in reliance on it, including health, fitness, body-composition, dietary, and financial outcomes. You agree that any such outcome is your responsibility, not ours.

4. Release of claims

To the fullest extent permitted by law, you release and forever discharge What We Do Collective and its owners, employees, contractors, affiliates, licensors, and suppliers (the "Released Parties") from any and all claims, demands, damages, and causes of action, known or unknown, arising out of or relating to your use of TrakMac, the estimates it produces, or any decision you make based on it. If you live somewhere that limits general releases of unknown claims, you waive that protection to the maximum extent the law allows.

5. Who can use it

You must be at least 13 in the United States, or 16 in the EU and UK, and old enough to form a binding contract where you live. By using TrakMac you confirm you meet that and that everything you tell us is accurate. TrakMac is not for children and we do not knowingly collect their data.

6. Your account

You sign in with Apple or Google. You are responsible for what happens under your account and for keeping your access secure. Tell us at [email protected] if you think it has been compromised.

7. Fair use of the app

You agree not to:

• Reverse engineer, decompile, scrape, or try to extract our models, prompts, datasets, or source.
• Resell, sublicense, or commercially exploit TrakMac or its output without our written permission.
• Abuse, overload, or circumvent rate limits or security, or use TrakMac to build a competing product.
• Use TrakMac for anything unlawful, or in any way that could harm the service or other users.

We grant you a personal, limited, non-exclusive, non-transferable, revocable license to use the app for your own non-commercial use, subject to these terms. That is the whole license.

8. Estimates, AI, and accuracy

Your food descriptions are processed by AI and third-party providers (see the Privacy Policy) to produce estimates. AI output can be wrong, incomplete, or inconsistent. We make no warranty of accuracy, completeness, or fitness for any purpose, and you agree not to rely on TrakMac for any medical, clinical, safety-critical, or otherwise consequential decision.

9. Subscriptions and billing

• TrakMac includes a 7-day free period. After that, continued use of paid features requires a subscription.
• Pricing is $7.99 per month or $59.99 per year, or the equivalent shown in your local currency at purchase. Prices may change; we will give notice as Apple requires.
• Subscriptions are sold and billed by Apple through your Apple Account. Payment is charged at confirmation of purchase. Subscriptions renew automatically unless you cancel at least 24 hours before the end of the current period. Your account is charged for renewal within 24 hours before the period ends.
• Manage or cancel anytime in iOS Settings, Apple Account, Subscriptions. Refunds are handled by Apple under Apple's policies, not by us. We do not control and cannot issue App Store refunds.

10. Intellectual property

TrakMac, the TrakMac logo, "TrakMac'd™", and all content, software, models, and design are owned by What We Do Collective or its licensors and protected by law. The app's output for your own meals is yours to use personally. Everything else stays ours. No rights are granted except the limited license in Section 7.

11. The app is provided "as is"

To the maximum extent permitted by law, TrakMac is provided "as is" and "as available", with all faults and without warranty of any kind, express or implied, including merchantability, fitness for a particular purpose, accuracy, reliability, non-infringement, and uninterrupted or error-free operation. We do not warrant that TrakMac will meet your needs or that any estimate is correct.

12. Limitation of liability

To the maximum extent permitted by law, the Released Parties are not liable for any indirect, incidental, consequential, special, exemplary, or punitive damages, or for any loss of health, profits, data, or goodwill, arising from or related to TrakMac, even if advised of the possibility.

To the maximum extent permitted by law, our total aggregate liability for all claims relating to TrakMac is limited to the greater of the amount you paid us in the 12 months before the claim, or US $50, whichever is less. Some places do not allow some of these limits; there, the limits apply as far as the law allows and the rest of this agreement still stands (see Section 16).

13. You indemnify us

You agree to defend, indemnify, and hold harmless the Released Parties from any claim, loss, liability, or expense (including reasonable legal fees) arising from your use of TrakMac, your decisions made in reliance on it, your breach of these terms, or your violation of any law or third-party right.

14. Termination

You can stop using TrakMac anytime; delete your account in the app or email us. We may suspend or end access at any time, with or without notice, including for breach of these terms or to protect the service. Sections that by their nature should survive (2 through 4, 8, and 10 through 18) survive termination.

15. Changes

We may change TrakMac or these terms. Material changes will be posted here with a new "Last updated" date and, for account holders, by email. Continuing to use TrakMac after a change means you accept it. We may also modify or discontinue features at any time without liability.

16. Governing law and disputes

These terms are governed by the laws of the United States and the State of residence of What We Do Collective, without regard to conflict-of-laws rules.

Please read this part. To the fullest extent permitted by law, you and What We Do Collective agree that any dispute relating to TrakMac will be resolved by final and binding individual arbitration, not in court, and that you and we each waive any right to a jury trial and to participate in a class, collective, or representative action. Disputes must be brought individually. If arbitration is unavailable or unenforceable for a given claim, that claim proceeds in the state or federal courts located in the State of residence of What We Do Collective, and you consent to personal jurisdiction there.

Opt out: you may opt out of arbitration and the class waiver by emailing [email protected] within 30 days of first accepting these terms, stating your name and that you opt out. Opting out does not affect any other part of this agreement.

17. Apple App Store terms

For the iOS app, the following also applies:

• This agreement is between you and What We Do Collective only, not with Apple. Apple is not responsible for TrakMac or its content.
• Apple has no obligation to provide any maintenance or support for TrakMac. We, not Apple, are solely responsible for support, and for any product warranties, which we disclaim to the extent permitted.
• We, not Apple, are responsible for addressing any claim that TrakMac or your use of it infringes intellectual property rights, and for any third-party claims that TrakMac fails to meet legal or regulatory requirements.
• You represent that you are not in a US-embargoed country or on a US prohibited-parties list.
• Apple and its subsidiaries are third-party beneficiaries of these terms and may enforce them against you.

18. The rest

• We are not liable for failures caused by events outside our reasonable control.
• If any part of this agreement is unenforceable, the rest still applies, and the unenforceable part is limited as little as needed to make it valid.
• Our not enforcing something is not a waiver of it.
• You may not assign these terms. We may, for example in a sale of the business.
• These terms and the Privacy Policy are the entire agreement between you and us about TrakMac and replace anything said before.

19. Contact

Questions, disputes, or legal notices: [email protected]. Business entity: What We Do Collective.